Hatsu Water 2 - Campaign
This project focuses on campaign production for the re-branding of Hatsu Water.
Product design, illustrations, photography, videos, and graphic design.
Client - HATSU
Date - 2023
Service - Creative Direction
Concept
The origin of Hatsu adapts like water.
The magic begins at the point where Hatsu water is collected, which takes that little gift of nature to every moment of the day. When we flow like water, we balance our mind, body, and spirit.
Hatsu Water mineral water collected from the origin.
Services
Creative Direction - Concept Development - Storytelling - Copywriting - Graphic Design - Video Editing
Credits
"HATSU DESIGN LAB (@hatsu_official) Julian Mesa Velasquez / Juan Pablo Cruz / Sebastian Madrid Brief Direction / Julian Mesa Velasquez (@julianmesave) PRODUCER CHERRY PICKERS (@cherrypickerscol) Director: Camilo Mejía @2mejia__Fotografo: Pocho Giraldo @pochop8PE: Tatiana Castañeda @taticastaDA: @mayaarteydiseno @el.delcastor @santiagoburiticamejia @snowiehzFood styling: @marcelaperezvelez PG: Ana Maria Peláez @anampelaezcAD: Camilo Escobar @guachaparindows Sara Vergara @zariueya Diego Garcia @godieflor_fotografiaJP: Daniel Mejia @mellomejia2ST: @alsol.vestuarioMUA: @saimon.hairstyles @juandavidferrazzoAC: @tatacho232AC: @pardo.maoOP Ronin: @sebass_ogDIT: @sanntiagoarangoGaffer: @alexgarcia_gafferLumino: @crewdniel10Eléctrico: Carlos RomeroAsis: Sergio Rey, Daniel Lopez, Jaime BarrientosPost: @tomatocontent @officecreativaPost fotos: @sergiomunoz_retoucherColor: @fredymejia24 @jamaneszCoord post: @caronafogoAudio: @giraffaudio Brand manager (HATSU) / Maria Luisa Jimenez Copywriting · Concept development · storytelling / Julian Mesa Velasquez © All rights reserved"